How to reach the desk

This is a one-writer desk, so replies come from one person and not a queue. If you are sending a title for a closer look, a reading list request, or a question about an edition already reviewed, the notes below explain what happens after your message lands.

Email the desk

Long notes, edition queries and mailbag picks are easiest by email. Include the title, the edition if you have it, and what you want looked at.

info@joannaamckethan.com

Phone

Short questions are fine by phone during weekday afternoons. If it needs a longer answer, email is the better route.

027-902-2381

Post

Review copies and letters can be sent to the desk address. Please note the edition and translator on the envelope if relevant.

8034 Goosen Crossroad Suite 625
Allanfort, NW 3227

Response times

Emails usually get a reply within three working days. Reading-list requests take a little longer, since each one is put together by hand and checked against what is actually on the shelf. Mailbag submissions are read in the order they arrive, and you will hear back either way. If a book is already on the review schedule, the reply will say so and give a rough month.

If you have not heard anything after a week, send a short follow-up. Messages do occasionally slip past, and a nudge is welcome rather than rude.

How a book moves from the shelf to a published note

The desk runs on a fixed sequence, and it rarely bends. Below is the order in which a title travels from a first sighting to a finished review, including the slow parts most readers never see.

  1. Stage one Early in the month

    Sourcing the exact edition

    A title arrives through a publisher's list, a reader's letter, or a secondhand find in a Cape Town shop. Before anything is read, the specific printing is tracked down, because a 1998 hardback and a 2019 reissue can differ in ways that matter to the argument.

  2. Stage two Same week

    Confirming translator and publisher

    For translated work, the translator's name goes on the page alongside the author's. Publisher, imprint and reissue date are checked against the colophon. If a translation has been revised, the earlier version is noted so readers know which text the review is speaking about.

  3. Stage three Two to three weeks

    Reading with a pencil in hand

    Passages get marked for pull quotes, margins get notes, and the reading slows down wherever the prose resists. Books that stall are logged with a short reason rather than a verdict, and some are returned to later in the year when the mood fits better.

  4. Stage four Drafting week

    Drafting the review and content notes

    The draft is written long before it is trimmed. A content note is added wherever a book carries material some readers would rather know about in advance, and the note is placed near the top so it can be read before the first paragraph rather than after.

  5. Stage five Before publishing

    Linking to shops and library branches

    Each review ends with a short list of independent bookshops and library branches around the Western Cape where the title can be found or borrowed. No retailer is given priority, and no placement on the page is paid for.

  6. Stage six End of the month

    Gathering the shelf roundup

    At month's end, everything read, set aside or returned to is collected into the shelf roundup. Reader mailbag picks go through the same stages as anything else, and they appear in the roundup on the same terms.

How a book gets from the shelf to a published note

Every review on this desk follows the same working order. It is slow by design, because the edition matters as much as the story, and because a reader deciding whether to spend an evening with a book deserves to know what they are picking up.

  1. 01

    Sourcing the edition

    A title arrives through the reader mailbag, a bookshop recommendation, or something pulled off a library shelf in the Western Cape. Before anything else, I track down the specific printing I will actually read: publisher, print run, and whether a reissue has changed the text since the first appearance.

  2. 02

    Confirming translator and publisher

    For translated novels, the translator's name goes into the review alongside the author's. I compare a few passages against the original where I can read it, and I say plainly when the English has smoothed over a rhythm the source language kept. Editions are named, not assumed.

  3. 03

    Reading with a pencil

    Pages get marked as I go: a sentence worth quoting, a passage that drags, a scene that will need a content note later. Nothing is written up until the whole book is finished, because a strong opening and a weak ending tell two different stories about the same novel.

  4. 04

    Drafting the review and content notes

    The draft is written in one sitting, then set aside for a day before editing. Where a book carries violence, illness, or grief that some readers would rather know about in advance, a short content note sits near the top. No star ratings, no scores, just an honest paragraph on whether the book earns its shelf space.

  5. 05

    Linking to shops and libraries

    Each published note points to independent bookshops and library branches around the Western Cape rather than a single retailer. There are no sponsored placements and no paid priority. If a title is out of print locally, the review says so and suggests where a secondhand copy might turn up.

  6. 06

    Logging what was set aside

    Books that do not get finished are logged in the abandoned column with a short reason, not a verdict. The monthly shelf roundup then gathers what was read, what was returned to, and what was left on the table. Reader picks go through the same steps as anything else.

Curious about the desk behind the reviews? Start with the about page, or send a title you think deserves a closer look through the contact form.

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